Q: Prime Group was named A Great Place to Work® for the sixth year in 2021. How does this achievement translate into your day-to-day operations?
A: At Prime Group, we always put forward our dedicated, loyal, and talented employees who are the real champions in our journey of success.
Being recognized as A Great Place to Work® for the sixth year is another affirmation that we’re a family of professionals with exceptional skills, talents, and abilities, driven by the passion to deliver the best services to our customers and the community.
Employees are our greatest asset and we are proud of their achievements, even throughout the challenging two years due to the pandemic and other socio-economic hardships – they enabled us to maintain our standards in terms of delivery and performance.
Q: What trends do you see vis-à-vis real estate investments?
A: Given the prevailing advancements in infrastructure and highway road network developments, property investments can be considered the best return on investment.
We’re seeing rapid growth in the real estate sector due to improved investor confidence in property, which is also a strong hedge against the exchange rate.
The availability of relatively low-cost financing opportunities from banks and financial institutions, and prevailing low-interest rates, have complemented the preference for property investments.
Prime Group understands the potential of developing lands in areas adjacent to highways and has carefully selected such locations to offer customers connectivity, convenience, and land value appreciation.
Q: The group recorded impressive profits in the third quarter of 2021. Can you elaborate on this?
A: It is heartening to see the group’s resilience in the face of two of the most challenging periods across all business landscapes.
Prime Lands Residencies recorded a profit after tax of Rs. 1,158 million for the nine-month period ended 2021/22 while maintaining an after-tax profit of 450 million rupees for the third quarter of the financial same year.
This achievement reflects the trust and confidence placed in Prime Lands Residencies; it also enabled us to meet shareholder expectations, exceeding the forecast given to our investors at our initial public offering (IPO) last year.
We are confident about ending the financial year with a remarkable achievement.
Q: Prime Lands launched a signature land category. How is this different to your previous offerings?
A: We have identified that many buyers view residential properties as long-term investments and there’s been a steady rise in interest in residential properties over the past year.
Optimizing this market need, we launched a new category under our portfolio called ‘Signature Lands.’ This range is defined by land value, location, and neighborhood while offering customers the best return on investment.
To facilitate the process for prospective customers, we have also arranged loans with leading banks in Sri Lanka.
Q: As for your Battaramulla land development project, what value additions does it offer customers?
A: Prime Lands has a variety of properties in different locations around the country at prices that suit individual needs.
Elinor in Battaramulla was among the first properties to be launched in the first quarter of this year in the suburbs of Colombo with others located in Waragoda, Seeduwa, Kurunegala and Aluthgama, all with easy access to highways.
We selected Battaramulla in view of its location in the capital city, and for being a rapidly developing administrative, commercial and residential area that is quite popular among the elite.
Q: Your luxury apartment project on Ward Place is scheduled to be completed in the near future. How will it change the urban living landscape?
A: The Grand – Ward Place, located in Cinnamon Gardens, is undoubtedly the jewel in the crown. It was recognized as the Best Luxury Condominium Development in Sri Lanka at the PropertyGuru Asia Property Awards.
This architectural masterpiece comprises detached residencies and access-controlled high-speed elevators that open up to private lift lobbies to ensure absolute privacy. Its dedicated Leisure Podium on the fifth floor features an adult lap pool, a kiddies pool, a gymnasium, a salon and spa, a laundry, and even a badminton court.
The Grand – Ward Place has a 71-meter infinity pool with a height of over 125 meters on the 32nd floor. This will be the longest elevated infinity pool in Sri Lanka to date, affording expansive 360-degree views of Colombo’s skyline.
Indeed, The Grand – Ward Place is perfectly positioned in one of the most sophisticated neighborhoods in Colombo and comprises a host of modern-day conveniences including a minimart, coffee shop, salon, and spa.
In addition to being one of the most coveted addresses in Colombo, The Grand – Ward Place with its stunning, meticulously appointed interiors, world-class architecture, and ultimate levels of privacy and comfort, stands in a class of its own as the epitome of unparalleled quintessential luxury.
Bringing together the finest attributes of international architectural structure and design, the building draws inspiration from its natural surroundings using timeless, high-quality materials, captivating color palettes, and sustainable design.
The ultra-luxury tower includes a tailored collection of two to four-bedroom simplex and duplex condominium residences.
Q: Prime Group recently launched a groundbreaking project in Kurunegala. How does this development impact the region?
A: The project is spread over eight acres of land with both condominium and residential villa units in a picturesque location in Kurunegala facing the Athugala rock.
Named ‘Rajadhaniya,’ this is a mixed development project comprising 171 condominium units and 15 villas with modern amenities such as an adult’s pool, a kiddies pool, a jogging track, a fully equipped gym, and plenty of greenery – in addition to a clubhouse, coffee shop, daycare center, play area, and car washing bay.
This development is designed to revolutionize Kurunegala’s residential sphere and offer homeowners all the necessary amenities to lead a luxurious life.
Q: What is in the pipeline for Prime Group?
A: We’re very excited about all the projects we have launched in 2022 and those that will be completed by the end of the year.
The newest initiatives undertaken are Rajadhaniya Kurunegala, Green Embazy Homagama, Waragoda in Kelaniya, Raddolugama in Seeduwa, Matiyagane in Kurunegala, Paradise Place in Kuruwita, in addition to projects in Weligama, Pussellawa, and Tangalle.
All these developments offer high living standards for prospective residents as well as an overall upliftment of the communities in which they stand.
Further, Prime Lands Residencies has many exciting upcoming projects in strategic locations such as Peliyagoda adjacent to the highway and the Katunayake highway entrances facing the lagoon, along with others in Nuwara Eliya Green Hills, Station Road in Dehiwela, and Chandraleka Mawatha in Borella.
Prime Lands Awarded As The Best Real Estate Company in Sri Lanka At Asia Pacific Property Awards
Prime Lands was awarded as the Best Real Estate Company in Sri Lanka at Asia Pacific Property Awards.
Sri Lankan companies shine at 10th Edition of Maldives Living Expo
The 10th Edition of the Maldives Living Expo was held in Dharubaaruge, Male City., Maldives from 15 to 17 December.The E...
Prime Group unveils revolutionary 1% payment plan with ‘The Colombo Border’
03rd November 2023 : Prime Group, the real estate giant, is proud to introduce an exceptional investment opportunit...
Prime Wins Gold in Land and Property Sector at TAGS Awards 2022
Wednesday, December 10, 2022, Colombo; Prime Lands Residencies PLC was placed 1st in the Land and Property Companies S...
Prime Group Unveils its Latest Masterpiece: The Grand Ward Place, a Triumph of 100 % Sri Lankan Excellence
Colombo, Sri Lanka – May 15, 2023: With its respected clientele and project partners present, The Grand Ward Plac...
Prime Group completes flagship project ‘The Grand Ward Place
19th May 2023 - The Grand Ward Place, the ultra-luxurious flagship project of Prime Group declared open with its esteeme...
Prime Group launches 43 By The Sea on Marine Drive
16th June 2023 : Colombo’s newest most sought-after address is here, with the opening of 43 By The Sea, Marine Dr...
Prime Land Residencies shines once again as one of Sri Lanka’s ‘Most Valuable Consumer Brands’
09th August 2023: Prime Land Residencies, the trailblazing leading real estate developer, has once again proven its exce...
HNB renews partnership with Prime Group for exclusive home loans
25th September 2023 : Paving the path for aspiring homeowners, Sri Lanka’s leading private sector bank, HNB PLC, renew...
The Founder / Chairman of Prime Lands Group Mr. B. Premalal explained what are the factors we need to consider when buyi...
LMD APRIL ISSUE 2016
Asia Pacific Property Awards
ASIA PACIFIC PROPERTY AWARDS 2015-2016.
Great Place To Work In Sri Lanka 2016
Great Place To Work® Institute presents the Best Companies to Work for in Sri Lanka each and every year, in partnership...
Prime Grand Ward Place Groundbreaking Ceremony
PRIME GRAND OFFERS A PRESTIGIOUS WARD PLACE ADDRESSConstruction on Prime Grand, an upmarket, 36 floor, 316 unit apartmen...
Channel Eye - Business News
Mr. Brahmanage Premalal, Chairman of Prime Group was interviewed by Channel Eye for Business Today Program
Prime Group Power Toastmasters Ovation As Strategic Partner
Prime Group Power Toastmasters Ovation As Strategic Partner!
Prime Group Charters Toastmasters Club
The Prime Group Toastmasters club held its charter ceremony on 24th May with the prestigious presence of the Toastmaster...
Great Place To Work In Sri Lanka For 2017
We are delighted to announce Prime Group has been rated as one of the 25 Great Work Places in Sri Lanka – 2017 for the...
Two Giants Join Hands
Maga to construct The GrandPrime Group, the leading Sri Lankan property giant, announced the awarding of the contract fo...
Great Place To Work 2018
We are delighted to announce that Prime Group has been rated as one of the 25 Great Work Places in Sri Lanka – 2018 fo...
Best Developer of Sri Lanka
property developer Prime Group bolstered its reputation as an industry
leader by securing four top awa...
The Grand, Ward Place Promises Utmost Privacy Amidst Uninterrupted Views
Best Developer In Sri Lanka Yet Again
Distinguished property developer Prime Group bolstered its reputation as an industry leader by securing four top awards
Prime Group Sets Benchmark For Real Estate Industry With Credit Rating Of A- Stable
Property magnet Prime Group makes history as the first institution in the Sri Lankan real estate industry to receive a p...
Prime Group hosts gala to welcome the New Year
In celebration of this year’s Sinhala & Tamil New Year, the flagship property of Sri Lanka’s leading property develo...
CSE approves landmark Rs. 1.9B IPO of Prime Lands Residencies
The Colombo Stock Exchange (CSE) has approved an application submitted by Prime Lands Residencies Ltd. for the listing o...
Prime Lands Residencies Limited debuts IPO
Prime Lands Residencies Limited the condominium property arm of the maestro of real estate artistry in Sri Lanka, Prime ...
Prime Lands Residencies IPO oversubscribed on Opening day
Following the debut of Prime Lands Residencies’ Initial Public Offering (IPO) yesterday, the company’s oversubscript...
Prime Group extends a helping hand to thousands with the ‘Ek Dawasak Sith Dahasak’ initiative
Affirming its deep commitment to empowering communities in the country, Sri Lanka's leading real estate developer Prime ...
President Of Condominium Developer's Association
Sri Lanka's leading property development conglomerate Prime Group's dynamic Chairman Premalal Brahmanage has been appoin...
Prime Lands Residencies Ends FY21 On Exceptionally High Note
Prime Lands Residencies PLC has ended FY21 on an exceptionally high note with impressive gains on the top line and botto...
LMD's Most Respected Entities
Affirming its indelible reputation as the country's premier and largest diversified property development conglomerate Pr...
Appointment of Mr. Noel Joseph
Leading real estate company Prime Lands Residencies PLC announced the appointment of Noel Joseph to the Company's Board ...
Prime Lands Residencies Records Milestone Achievement in 1H
Continuing its rapid growth trajectory amidst challenging economic conditions, Prime Lands Residencies PLC (PLR), a subs...
PLR Records an Impressive Profit After Tax
Prime Lands Residencies PLC (PLR) has made a profit after tax of LKR 1,158 million for the 9-month period ended FY 2021/...
Prime Group Shapes the Neighborhood in Kurunegala
Prime Rajadhaniya, the newest property development spread over 8 acres of land with both condominium and villa residenti...
“Most Awarded Real Estate Group” BY LMD
At Prime Group, we always put forward our dedicated, loyal, and talented employees who are the real champions in our jou...
ONE VOICE. ONE NATION.
A Message From Prime Group
Prime Group Strengthen The Financial Stability to [SL] A (Stable)
Prime Lands Ltd. and Prime Lands Residencies PLC have received a further strengthen issuer rating of [SL] A (Stable) mak...
Prime Group Crowned ‘Most Valuable Real Estate Consumer Brand’ in Sri Lanka
Prime Lands Residencies PLC has been ranked the most valuable real estate brand in Sri Lanka for the year 2021 by Brand ...
Prime Group successfully hands over two more Condominium Projects at Colombo 05
Prime Lands Residencies PLC have completed the
construction of two more successful apartmen...
Prime group listed among Asia’s 100 best workplaces in the SME category for 2022 by great place to work
Prime Group was recently listed among the 100 Best Workplaces in Asia for 2022 by Great Place to Work® in Small and Med...
Prime group wins two gold awards for customer engagement
Prime Group, the leading real estate company in Sri Lanka won two Gold Awards at the 11th Global Customer Engagemen...